Website Content

Your web pages should deliver with crystal clarity. You have a small window in which to capture interest, retain attention and position your company, product or services as the solution for your clients. Iíll frame your company, service or product using powerfully crafted words to ensure your client understands why they just canít do without you.

Swimming Elephant Media

Founded in 2004 by multimedia artist, Shana Dressler, Swimming Elephant produces photography exhibitions, book projects, CD compilations and multimedia installations that explore world cultures and religions. Each project is designed to broaden understanding and shift a person’s perspective globally and personally.


Concept DNA

For my own website, Concept DNA, I needed my site to quickly establish the range and diversity of creative services and solutions I offered. The site uses a rich palette of contemporary colors, bold graphics and crisp copy to do just that.


Every year, WIRED Magazine hosts NextFest, a four-day tech-innovation palooza of gear, gadgets and next level design. For their web site, they needed copy to introduce and describe their featured innovations--a digitized climbing wall and a virtual trainer.

Global Coaching Alliance

When my client launched their Executive Coaching business, they needed the website to do some heavy lifting in terms of marketing and positioning. The site needed to clearly outline their comprehensive list of services and work as an educational platform to showcase how those services would meet the full spectrum of their clientís needs.